I’m Emma, a Digital Marketer & Graphic Designer based in Denver, CO.
ABOUT ME
Ever since I was a child, I have had a passion for creating. Art was my favorite subject, but I also excelled in math. I discovered in college that Digital Marketing was the best of both those worlds.
Currently I work as an SEO Strategist for a large media agency that allows me to work on a variety of different projects. My duties include enhancing product content on major retailers (Retail SEO), analyzing client websites for SEO best practices (technical audits, content gap analyses, etc.), lead client meetings, and conduct research on competitor strategies, consumer language, new SEO techniques.
I enjoy my passion for creating through graphic design, photography, and have created many logos, marketing materials, brand portfolios, and websites for small businesses. My goal is to use my various skills to help people in need and support environmental efforts.
This is just my beginning to making the world a better place!
Experience
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Omnicom Media Group | January 2023 - Present
Strategize product positioning and advertising for Fortune 500 clients to drive conversion success on big box retailers
Audit client websites and offer content and tech recommendations through engaging presentations
Conduct research on competitor strategies, consumer language, and new SEO techniques
Lead and maintain client relationships
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hand2mind | February 2022 - December 2022
Managed company email marketing efforts (+360% engagement) to maintain customer loyalty & build brand awareness
Strategized lead generation and customer journeys across eCommerce channels
Collected and analyze marketing data to make data-driven decisions
Maintained affiliate partnership program
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hand2mind | August 2020 - February 2022
Developed segmenting on email list of over 500,000 contacts
Assisted in transition of new ESP platform to ensure proper set up
Created, managed, and enhanced 100+ landing pages on company website
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December 2019 - Present
Develop branding for startup businesses and events
Design marketing materials for growth
Build and design fully branded websites
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IgniteConnected | May 2019 - August 2019
Optimized website for event registration
Developed marketing strategies for social media channels
Supported email drip campaign initiatives
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Human Connections | December 2011 - January 2018
Improved user experience on non-profit organization’s website
Consulted with a local business owner to develop a brand identity and improve marketing strategies
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Continental Automotive | May 2018 - August 2018
Conducted extensive research to establish credit worthiness of potential and current customers
Collaborated with an international team to establish credit terms
Responsible for collecting payments from customers with over $900,000 in sales